Business Branding
If you have ever seen the red bullseye or the yellow asterisk you know they belong to Target Corporation and Walmart Corporation. Building a brand is one of the the most important aspects of any business. There are many pieces that must be put into place to create brand recognition and JLM Communications understands that formula.
A brand is not just a logo or name, it is about identity. Do your customers have a high level of confidence they can come to you to have a problem solved or need fulfilled? Does your business project stability and attention to quality? These are just some of the questions that potential customers will ask themselves before recommending your business to a friend or colleague.
Branding Tips
Do’s
- Clearly outline your product/service
- Understand your audience
- Create your identity
- Create a professional logo
- Create a social media presence
- Develop a quality website
Don’ts
- Over simplify
- Confuse customers with different professions
- Over post on social media
- Wait to respond to questions
- Over use the same images
JLM Communications can help you with creating or improving your brand recognition. We strive to help each client that has a desire to help their business establish stronger roots within their individual profession. If you would like to discuss what we can do for you please contact us for a free consultation. We work hard to maintain low fees and do not require our clients to ever sign a service contract.